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7 Best Apollo.io Alternatives: Features, Pricing, and Comparison for 2025

Since you’re looking for an Apollo.io alternative, I’m sure you’re either an existing customer ready to switch or someone about to purchase a contact database with Apollo.io on your shortlist.

Either way, you’re on the right page.

Why, you ask? Because I know the pain of buying a B2B SaaS tool in 2025. It feels like an endless loop, reading G2/Capterra reviews, asking Slack forums for opinions, combing Reddit threads, comparing features…it goes on.

Been there, done that!

If you’ve shortlisted Apollo.io- great choice! It’s long been the top pick for B2B contact data and lead intelligence, trusted by thousands of sales teams to scale outreach and enrich CRMs.

However, Apollo.io has its shortcomings, mainly its price tag. So, it makes sense to look for an alternative because:
1. Not everyone can afford their contract
2. There are more economical options.

Anyhow, we’ve done the legwork for you- testing and evaluating the top Apollo.io alternatives based on publicly available user feedback, features, data accuracy, pricing, and overall ease of use, so you can make an informed decision.

Whether you’re an early-stage startup or a scale up or an enterprise, this article will help you cut through the noise and find the right fit faster.

So without further ado, let’s dive in:

Why Look for an Apollo.io Alternative?

Based on reviews from G2 and real user feedback, here are the top reasons people seek an alternative:

  • Pricing concerns: Apollo.io’s pricing can be steep, and its credit-based model may lead to hidden costs.
  • Data accuracy issues: Some users report outdated or incorrect contact information.
  • Limited integrations: Not all businesses find Apollo.io’s integration capabilities sufficient.
  • Scalability challenges: Large teams often struggle with data limits and feature restrictions.

To help you find a tool that fits your needs, we’ve reviewed the top alternatives to Apollo.io below.

Apollo.io Reviews – What Users Are Saying?

Many users appreciate Apollo.io’s extensive database and integrations, but common frustrations persist.
“Apollo.io gives me access to a vast database, but the data accuracy is hit or miss,” says John D., a Senior SDR at GrowthX. “Roughly 30% of the numbers I try calling turn out to be outdated, which slows down my outreach.”
Other users find the pricing model limiting. Sarah M. from a mid-size SaaS company explains, “The tool itself is powerful, but the credit-based model means we often run out of usable data before the end of the month, making it hard to justify the cost.”
That said, some users praise its filtering capabilities. Alex P., a Sales Director at B2BNow, notes, “Apollo has the best LinkedIn integration I’ve seen, but it’s only useful if you’re willing to spend time verifying contacts.”
These mixed reviews indicate that while Apollo.io has strengths, there’s a clear demand for more accurate and transparent alternatives—which is where tools like Reachfast come in.


Top Apollo.io Alternatives (2025)

Below is a quick comparison table for key alternatives to Apollo.io:

Tool

Best For

Pricing

Key Features

Data Accuracy

G2 Rating

Reachfast

Best overall

Budget-
friendly

LinkedIn sync, CRM integrations, refund on errors

Highest

4.9

ZoomInfo

Enterprises requiring large-scale data & integrations

$10,000/year

Enterprise-level data & integrations

High 

4.7

Cognism

GDPR-Compliant Data

Custom Pricing

GDPR tools, EMEA coverage, verified emails

Strong in EMEA

4.6

UpLead

Budget-conscious teams

$99/month

Email verification, filters, CRM integrations

High

4.5

Lusha

Simplicity & Chrome Extension

$29/month

Chrome plugin, contact export

Moderate

4.4

Lead411

Local US Data + Triggers

$99/month

Buyer intent, direct dials

High in US

4.3

SalesIntel

Human-verified B2B Data

Custom Pricing

Research team validation, technographics

High

4.6

Seamless.AI

AI-powered Prospecting

Custom Pricing

Real-time enrichment, AI prospecting engine

Variable

4.5

RocketReach

High-volume Searches

$39/month

Bulk lookup, API access, Chrome plugin

Moderate

4.2


Now, let’s explore each alternative in detail.


1. Reachfast – Best Overall Apollo.io Alternative

Reachfast is the fastest way to connect with leads on LinkedIn. Unlike Apollo.io, which relies on credit-based pricing, Reachfast offers 40% more accurate phone numbers and instant direct access to LinkedIn contacts, ensuring sales teams reach the right prospects in minutes, not days.

Why Choose Reachfast?
40% more accurate phone numbers than competitors.
Instant outreach via LinkedIn URL search.
100% accuracy guarantee (refund for incorrect data).
CRM & ATS integrations for seamless workflow.

Pros:
✅ Industry-leading phone number accuracy.
✅ No waiting—connect with decision-makers instantly.
✅ Transparent pricing, no hidden costs.

Cons:
❌ No automated email sequences.

Pricing:
Budget-friendly plans available.
Free trial available.


2. Lusha – Best for Simple Prospecting

Lusha is a lightweight and user-friendly sales intelligence tool that integrates directly with LinkedIn, making it ideal for SMBs and sales reps who need fast access to prospect contact details.

Why Choose Lusha?
Seamless LinkedIn integration for quick prospecting.
Affordable alternative for small and mid-sized teams.
Verified contact details with easy-to-use browser extension.
Simple interface that requires minimal training.

Pros:
✅ Easy-to-use interface.
✅ Works well with LinkedIn.

Cons:
❌ Limited database compared to Apollo.io.

Pricing:
Starts at $36/month


3. SalesIntel – Best for Human-Verified Data

SalesIntel differentiates itself with human-verified B2B contact data, ensuring superior accuracy compared to fully automated databases. It also provides buyer intent signals to help sales teams prioritize outreach.

Why Choose SalesIntel?
Human-verified database ensure superior accuracy.
Real-time intent data helps prioritize leads effectively.
Strong compliance measures for verified business contacts.
Comprehensive B2B database with detailed firmographic data.

Pros:
✅ Highly accurate, human-verified data.
✅ Buyer intent insights available.

Cons:
❌ Custom pricing required
❌ No transparent costs available

Pricing:
Custom pricing.


4. Seamless.AI – Best for AI-Powered Lead Generation

Seamless.AI is a prospecting tool powered by AI that continuously updates its database to improve lead accuracy. It’s a good option for teams that prioritize automation.

Why Choose Seamless.AI?
AI-driven lead search that continuously updates data.
Automated enrichment to fill missing contact details.
Predictive analytics for improved prospecting accuracy.
Cloud-based system with integration capabilities for CRMs.

Pros:
✅AI-powered prospecting engine.
✅Dynamic data updates.

Cons:
❌ Credit-based pricing can be expensive.

Pricing:
Starts at $147/month


5. ZoomInfo – Best for Enterprises

ZoomInfo is a powerful enterprise-grade intelligence platform that provides extensive contact and company data. It’s best suited for large teams looking for AI-driven insights and predictive analytics.

Why Choose ZoomInfo?
One of the largest B2B databases with millions of verified contacts.
AI-powered insights that help sales teams identify warm leads.
Premium CRM integrations with Salesforce and HubSpot.
Comprehensive company data with real-time business updates.

Pros:
✅ Extensive database with AI-powered insights.
✅ Advanced sales prospecting features.
Cons:
❌ High cost, with plans starting at $10,000+/year.

Pricing:


6. Cognism – Best for GDPR-Compliant Global Data

Cognism specializes in GDPR-compliant data, making it an excellent choice for businesses targeting Europe. It also offers real-time sales triggers to notify users of prospect activity.

Why Choose Cognism?
Fully GDPR-compliant contact database for legal outbound sales.
Strong EMEA coverage with verified business information.
Intent-based prospecting tools to target high-intent leads.
Real-time sales triggers to notify users of prospect engagement.

Pros:
✅ GDPR-compliant, real-time updates.
✅ Strong presence in EMEA markets.

Cons:
❌ Custom pricing can be expensive.


7. UpLead – Best for Budget Buyers

UpLead is an affordable alternative to Apollo.io that emphasizes real-time email verification to improve outreach success rates.

Why Choose UpLead?
Affordable contact data solution with pay-as-you-go pricing.
Real-time email verification to prevent bounced emails.
50+ search filters for hyper-targeted prospecting.
Transparent pricing with no hidden fees.

Pros:
✅ Budget-friendly ($99/month).
✅ Verified contact data.

Cons:
❌ Limited phone number database compared to Reachfast.

Pricing:

How Reachfast Stands Out?

Reachfast addresses the exact challenges users face with ZoomInfo:

  • 40% More Accurate Data: Reachfast’s proprietary verification engine outperforms competitors by a wide margin in phone number reliability.
  • Instant LinkedIn Sync: Sales reps can access verified contact data directly from LinkedIn without delay.
  • 100% Accuracy Guarantee: If a contact is wrong, Reachfast will refund that credit—no questions asked.
  • CRM & ATS Integrations: Instant plug-and-play with tools like Salesforce, HubSpot, and Greenhouse.
  • Real-Time Data Sharing: Data partnerships ensure Reachfast’s lead database stays up to date and relevant.

Sales teams save time, close faster, and minimize wasted effort.


Final Thoughts: Which Apollo.io Alternative is Right for You?

After analyzing seven leading alternatives, it’s clear that each tool brings something different to the table.

  • ZoomInfo is a great option for enterprises that need vast amounts of AI-powered sales intelligence—though it comes at a steep price.
  • Cognism offers GDPR-compliant global data, making it ideal for teams targeting Europe and EMEA.
  • UpLead is an affordable choice for businesses that need real-time email verification on a budget.
  • Lusha provides a simple, easy-to-use solution for small teams focused on LinkedIn prospecting.
  • SalesIntel stands out with its human-verified data, ensuring high accuracy for B2B sales teams.
  • Seamless.AI is a solid choice for AI-powered lead generation, though its credit-based model can get costly.

However, if you’re looking for an alternative that combines high data accuracy, seamless LinkedIn integration, and affordability, Reachfast is the clear winner. With 40% more accurate phone numbers, a 100% accuracy guarantee, and instant direct outreach, it eliminates the guesswork from sales prospecting.
For teams that want to spend less time verifying contacts and more time closing deals, Reachfast offers the best balance of reliability, speed, and cost-effectiveness.

🔹 Try Reachfast for Free Today and Start Closing Deals Faster!


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